"That's why they've got to workshop it, they're idiots if they can't manage to control a body without having a human in there to help." Absolutely disparaging comment about the demons in Sam's world, because clearly they're all useless if they can't manage something as simple as a corporation. The smoke part is irrelevant, in Crowley's opinion, since he's not exactly solid without his corporation and it's never stopped him from inhabiting one.

But the rest of what Sam says is far more interesting, if... weird, from Crowley's perspective, when he's so used to his own world. "Yeah, God doesn't give a shite about gender or pronouns."

That doesn't really matter, but it's something to fill the silence while he mulls over the rest of it, his brows drawn together. "I suppose it tracks that Lucifer is a cunt in every universe. I've not got much room to talk, but fucking with Lilith just to piss off God is cruel. Can't actually blame God for casting him down for that."

The war, the one that he was dragged into, was never really fair, so few of them understood the repercussions. But this is just Lucifer being a dick, and the humans being stupid when they got dragged into being demons.